Have you found yourself trying to sell something (especially a fairly large sale), get investment into your business, get sponsorship or endorsement from a company, and you are told to write a proposal?
A proposal,according to businessdictionary.com, is a solicited or unsolicited submission by one party to supply (or buy) certain goods and services to (or from) another. At the heart of every proposal is intent to buy or sell something. There are ways, approaches and structures to proposals that increase your chances of achieving your intent.
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